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Business Inspiration, Know Your Business, Rock Your Business, State of Small Business

How Can Small Businesses Compete with Big Companies?


People often assume that small businesses are at a disadvantage when competing with big companies. After all, big companies have big company budgets for advertising. They have big economies of scale that enable them to do things faster and cheaper. They can offer lower prices that small businesses cannot match. The idea of competing with… Read more

Business Plan, Innovate Your Business, Research, Small Business Tools, Start Your Business

Starting a Business This Year? Here’s Everything You Need to Know


Are you thinking about starting a business in 2015? If so, you are in good company – and this might be a great year to start a business. Lots of small business owners are looking at growth plans and feeling more optimistic for the year ahead. The U.S. economy seems to have finally emerged from… Read more

Business Credit, Fund Your Business

What Does “Bad Credit” Really Mean in 2015?


Many small business owners struggle to get approved for small business loans. In the aftermath of the 2008 financial crisis and the Great Recession, small business lending was especially difficult to find, as many credit markets had frozen up, making banks highly reluctant to lend to all but the best credit risks. At the same… Read more

Grow Your Business, Social Media

New Ad Tool Automates Facebook Campaigns, Saving You Time and Money


Facebook ads have been getting more expensive, but reaching fewer customers. The company has been raising their rates and limiting the number of ads shown to users. But new products like Kuhcoon are now becoming available to automate Facebook ad campaigns and optimize your marketing spend. These types of solutions were once reserved for large… Read more

Company Culture, Know Your Business, Manage Your Business, State of Small Business

5 Ways to Leverage Your Company Culture as a Small Business


It’s a sad fact that the largest companies in an industry or an area have an operating advantage over small businesses. They have the money, the manpower, and often the governmental backing to compete at a higher level. But that doesn’t mean the so-called little guys are doomed to get steamrollered by Corporate America. Being… Read more

Know Your Business, Minority Businesses

I’m a Small Business and a Minority – How Can I Compete?


Minority businesses are fueling small business growth in the United States. The number of minority-owned businesses is experiencing rapid growth in part because their demographic is growing. The 2010 census reported that minority business owners were outpacing their non-minority counterparts at more than twice the national rate. That same census also predicted that by the… Read more

Kabbage Customers, Know Your Business, Rock Your Business, Small Business Stories, Womenpreneurs

Lisa Bradley: North Carolina Entrepreneur Turns Her Experience on The Oprah Winfrey Show into a Mission to Help Others


In 2006 on the brink of divorce and close to losing everything, Lisa Bradley and her husband Steven appeared as guests on The Oprah Winfrey Show. They were featured as participants of “America’s Debt Diet,” as part of Oprah’s challenge to America to encourage people to get out of debt. According to Lisa, the challenge… Read more

Business Inspiration, Rock Your Business

Snow Day Survival for Your Business


Do you remember when you were a kid and used to get really excited about the prospect of snow? You dreamed of school cancellations, playing outside on your sled with your friends for hours, and returning inside to add a thick layer of marshmallows to a cup of steaming hot cocoa? That was before you… Read more

Know Your Business, State of Small Business

Keeping Your Small Business Small – Tips to Stay Hip, Trendy and Small


The “elbow” is a sweet spot for a lot of things: communication, purchase prices and small business. For a company, as size increases so do profits and effort required…until you hit the elbow. At that point, both profits and effort skyrocket. Not every business has the opportunity to choose whether or not to push beyond… Read more

Grow Your Business, Innovate Your Business, Rock Your Business, Small Business Stories, Small Business Tools, Social Media

5 Helpful Tips to Use Social Selling Platforms on Instagram & Facebook from TopShelf Style


  The eCommerce industry has many different platforms, programs, bells, and whistles now with the popularity of shopping online, but it still will always and forever be about making an emotional connection between either a buyer and a product or a client and yourself as the business owner. Social selling is a hot new Internet… Read more