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Category Archives: Sustainability

Customer Loyalty, Customer Service, Marketing, Sustainability

4 Ways Your Small Business Benefits from Referrals

As a small business, word of mouth marketing is a reliable and cost-effective way to grow your business. Fortunately, we live in aRead More

Customer Loyalty, Customer Service, Sustainability

How to Design an Effective Loyalty Program for Your Patrons

Serving your first customer ever is always special and memorable for any entrepreneur. However, as time passes and you get the hang ofRead More

Marketing, Sustainability, Technology

Moving Your Company into the Digital Sphere? Here’s What You Need to Know

Contemporary consumers live online. Everything from product research to purchasing happens over the internet. As a small business, however, it’s not always easyRead More


New Sustainable Research Shows What Being Sustainable Means in 2015

sustainable business 2015

Small businesses occupy somewhere between 30 and 50 percent of commercial spaces in the United States. Within those billions of square feet liesRead More


The Easiest Way to Go Green That You’re Overlooking: Green and Sustainable Shipping Practices


Most of us try to use eco-friendly practices in our businesses whenever possible, simply because it’s the right thing to do. But didRead More


Go Green to Get New Customers

There are countless ways to market your products and services. Most of these are focused on the single goal of increasing sales.  However,Read More


Why You Should Aim For a Zero-Waste Policy

As more people are becoming environmentally conscious and friendly, businesses are doing the same and picking up zero waste policies. Zero waste isRead More


Environmental Regulations Your Business Needs To Know About

Small businesses can pay big time when it comes to not following through on regulatory compliance instituted by the government. One of theRead More

Employee Management, Retail & Inventory, Sustainability

How To Engage Your Employees in Sustainability

Company culture is a huge part of any business. Building up a company culture of sustainability is a great way to help ourRead More


How To Prevent Your Company From Getting Involved in A Greenwashing Scandal

In this day and age sustainability is not just an option, but also an expectation. In the past fifty years environmental education hasRead More