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Category Archives: Holiday & Seasonal Marketing

Finance & Accounting, Holiday & Seasonal Marketing, Marketing, Taxes

End of Year Business Tax Myths Debunked

End of Year Business Tax Myths Debunked

Do you have an end of year tax strategy? If not, it’s time to get to work. Business owners tend to think of taxes as something that matters after the New Year, as April rolls around. But the reality is that with a bit of advanced planning, it’s possible to pay less to Uncle Sam… Read more

Ecommerce, Holiday & Seasonal Marketing, Marketing, Retail & Inventory

Does My Online Business Need to Participate In Cyber Monday?

cyber monday

  If you run a small business, then you know there can be some benefits to running the occasional promotion to boost sales. It can be a quick way to make some cash when you need it, which is why so many businesses partake in this marketing strategy. Perhaps the most popular – albeit still… Read more

Cash Flow, Finance & Accounting, Financial Management, Holiday & Seasonal Marketing, Marketing, Sales

Why Small Business Owners Should Plan Their Revenue Goals in November (And How to Get Started)

Why Small Business Owners Should Plan Their Revenue Goals in November (And How to Get Started)

Most people wait until January to start thinking about their business revenue goals for the year. At first glance this seems to make sense. After all, why worry about a new year before it even arrives? The problem is small business owners who wait until January to plan for the upcoming year often times end… Read more

Holiday & Seasonal Marketing, Marketing

Understand the Psyche and Variation of Holiday Shoppers

15 Tips to Get the Most Sales This Holiday Season

I love retailers who tell me what I need, and provide creative ideas as to why I need to buy their products or services. These are the small businesses that have mastered shopper psyche, and follow trends very closely. Recently, Pure Mountain Olive Oil, a small retailer with three storefronts and a robust e-commerce business,… Read more

Customer Marketing, Holiday & Seasonal Marketing, Kabbage Customers, Marketing, Retail & Inventory

15 Tips to Increase Sales During the Holiday Season

surviveThrive_blog

With one week to go before Thanksgiving, Black Friday, and Small Business Saturday, we hope that you are ready for a busy holiday sale season! If you haven’t already started prepping your small business for this time of year, it’s not too late to start now. One thing we suggest is adding new marketing and… Read more

Customer Service, Holiday & Seasonal Marketing, Marketing, Retail & Inventory

Customer Service Initiatives Strategies to Kill it on Small Business Saturday

CustomerServiceInitiative

According to the latest data from Kabbage’s Small Business Growth Index, small business optimism is at a three-year high with 95 percent of small business owners expecting to grow their revenue in 2015. To fuel this growth, 52 percent of surveyed small business owners intend to invest in marketing. Small Business Saturday (happening on November… Read more

Customer Marketing, Holiday & Seasonal Marketing, Marketing, Retail & Inventory

Why It’s Vital That Small Businesses Price Match During the Holiday Season

Why It’s Vital That Small Businesses Price Match During the Holiday Season

Showrooming is that obnoxious – if very, very smart – habit consumers now have of coming into a brick-and-mortar store to experience merchandise before ordering it online. It’s such a common practice there’s a term for it. Retail data shows the power of internet pricing and convenience versus traditional, in-store shopping. Between 2013 and 2014,… Read more