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Category Archives: Local Marketing

Local Marketing, Marketing

Local Marketing Tips: Google Local

Small, local businesses are often at a loss for truly effective advertising. The Big Leagues – TV, radio, large print magazines – go out to too many people who are too far away, and are often out of a small business’ price range anyway. Guerilla marketing has cache, but leaves a lot to be desired…. Read more

Local Marketing, Marketing, Social Media

A Simple Guide to Pokémon GO for Small Business, Part 3: Essential Tips

In Part 1 of this series, we discussed the basics of Pokémon GO, and in Part 2, using the game for marketing ideas. Here, we’ll go over some essential tips that will help you keep up with the app and refine your strategy over time.   6 Essential Tips for Businesses Using Pokémon GO Yelp… Read more

Advertising, Local Marketing, Marketing, Social Media

A Simple Guide to Pokémon GO for Small Business, Part 2: Marketing Ideas

As we discussed in Part 1 of this series, the new augmented reality mobile game, Pokémon GO, is rapidly capturing the hearts of people everywhere. Whether they are dedicated Pokémon fans that have kept up with the newest Nintendo DS games, or are part of the dormant audiences that were awakened by an accessible experience… Read more

Local Marketing, Marketing, Social Media

A Simple Guide to Pokémon GO for Small Business, Part 1: The Basics

What the Heck is Pokémon GO? In simple terms, Pokémon GO is a mobile game which has players navigate the real world to find animated monsters called Pokémon. Why should small businesses care? Because these players have the potential to find themselves walking through your doors, and becoming a customer.   What are Pokémon? Pokémon… Read more

Customer Marketing, Local Marketing, Marketing, Restaurant & Bars, Website Design

Food for Thought: How to Take Awesome Pictures for Your Menu

Food for Thought: How to Take Awesome Pictures for Your Menu

When it comes to creating a first impression, images on a menu can make or break restaurants. A well-crafted menu with stunning pictures of mouth-watering food is sure to entice first time visitors to indulge. While the best course of action for restaurateurs would be to hire a professional food photographer with an extensive resume,… Read more

Advertising, Customer Marketing, Email Marketing, Local Marketing, Marketing

10 Easy Ways to Promote Your Business

10 Easy Ways to Promote Your Business

As a business owner, you need to constantly come up with creative ways to increase your sales, reputation and clients. To stay ahead of the competition, it’s important to continually get your brand in front of your target audience. There are a number of ways both online and off to promote your business and ultimately… Read more

Advertising, Local Marketing, Marketing

High-Tech Local Advertising: Is Location-Based Advertising Right for Your Business?

Location-Based Advertising

The old standby of Yellow Page print ads and local flyers simply doesn’t do the trick anymore. In today’s mobile society, it’s not surprising that one of the fastest growing advertising strategies is location-based advertising. To improve your marketing efforts, take a look at these five location-based advertising strategies: 5 Location-Based Advertising Strategies Micro-Advertising What… Read more

Advertising, Local Marketing, Marketing

5 Valuable Ways to Stretch a Small Budget with Offline Advertising

AdvertiseOffline

Online marketing strategies are a necessity for any growing business. However, that doesn’t mean you should neglect offline advertising and marketing techniques altogether. In fact, with everyone focused on online strategies, using old school marketing techniques, can help you gain an edge over your competitors – especially if you’re trying to expand locally. Write for… Read more