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Category Archives: Social Media

Digital Marketing, Email Marketing, Marketing, Mobile Marketing, SEO, Social Media

20 Ways to Drive Traffic to Your Website

A small business without a website will stay small, plain and simple. As critical as a website is for small business success, a website that gets little-to-no traffic is just as bad – or even possibly worse. These 20 tips will help you drive traffic to your website that will generate engagement with potential buyers,… Read more

Digital Marketing, Email Marketing, Marketing, Mobile Marketing, SEO, Social Media

20 Ways to Drive Traffic to Your Website

A small business without a website will stay small, plain and simple. As critical as a website is for small business success, a website that gets little-to-no traffic is just as bad – or even possibly worse. These 20 tips will help you drive traffic to your website that will generate engagement with potential buyers,… Read more

Advertising, Digital Marketing, Marketing, Social Media

How Much Should You Spend on Facebook Ads?

For anybody considering using Facebook advertising for business, this is pretty much the #1 question. It’s also nearly impossible to answer in its current form, at least in terms of a specific monetary value – but people still try! This article (pictured above) by Jon Loomer, who’s one of the best in the business of… Read more

Marketing, Social Media

Smart Tips for Social Media: The Power of #Hashtags

Although it’s been nearly a decade since hashtags first appeared on social networking sites, there are many ecommerce business owners who have no idea how to use them properly. In fact, some merchants don’t bother with hashtags at all because they are afraid they might backfire and hurt their business. However, if you aren’t using… Read more

Content Marketing, Kabbage News, Social Media

Kabbage’s New Instagram Initiative

Instagram is often thought of as a platform for celebrities, bloggers, and millennials. So where does Kabbage, a financial technology company, fit in? By putting our money where our mouth is, literally. We are excited to unveil a new direction for our Instagram page.   Kabbage’s New Instagram Initiative Week in the Life  Our new… Read more

Local Marketing, Marketing, Social Media

A Simple Guide to Pokémon GO for Small Business, Part 3: Essential Tips

In Part 1 of this series, we discussed the basics of Pokémon GO, and in Part 2, using the game for marketing ideas. Here, we’ll go over some essential tips that will help you keep up with the app and refine your strategy over time.   6 Essential Tips for Businesses Using Pokémon GO Yelp… Read more

Advertising, Local Marketing, Marketing, Social Media

A Simple Guide to Pokémon GO for Small Business, Part 2: Marketing Ideas

As we discussed in Part 1 of this series, the new augmented reality mobile game, Pokémon GO, is rapidly capturing the hearts of people everywhere. Whether they are dedicated Pokémon fans that have kept up with the newest Nintendo DS games, or are part of the dormant audiences that were awakened by an accessible experience… Read more

Local Marketing, Marketing, Social Media

A Simple Guide to Pokémon GO for Small Business, Part 1: The Basics

What the Heck is Pokémon GO? In simple terms, Pokémon GO is a mobile game which has players navigate the real world to find animated monsters called Pokémon. Why should small businesses care? Because these players have the potential to find themselves walking through your doors, and becoming a customer.   What are Pokémon? Pokémon… Read more

Content Marketing, Marketing, SEO, Social Media

The Best Small Business Resources: Marketing Tools

In this series about the best small business resources, we will share how the great tools of today make it easier to grow your business and stay productive, organized and efficient. Check out this list of 7 marketing tools for small businesses. The Most Reputable Marketing Tools Buffer What it does: Buffer for Business is… Read more

Advertising, Content Marketing, Customer Marketing, Marketing, Social Media, Website Design

PicMonkey: Your Insanely Simple Alternative to Photoshop

PicMonkey: Your Insanely Simple Alternative to Photoshop

If you’re looking for an easy-to-use photo editor to add pizzazz to your images, PicMonkey is the answer. This powerful photo editor is web-based, so there’s nothing to download or install, and it’s perfect for the novice – you don’t need any design experience to create great-looking, professional images with this alternative to Photoshop. They… Read more