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Category Archives: Social Media

Marketing, Social Media

Facebook Changes Rules for Hiding Articles on the Newsfeed


  Have you ever wondered how many of your followers are hiding your posts on their Facebook Newsfeed? If you’re a business thatRead More

Marketing, Social Media

Four Social Media Promotion Strategies for Small Business


In the past few years, digital marketing has gone from a sliver of the overall marketing budget to a significant piece of theRead More

Marketing, Social Media

Dealing with Social Media Marketing Challenges Faced by Small Businesses


  Small business owners are generally anxious about hopping on to the social media bandwagon.  However, incorporating social media into your marketing strategyRead More

Advertising, Marketing, Social Media

Experts Weigh-in on What Instagram’s API Opening Means for Your Small Business


Instagram recently announced that it has opened its new advertising API, which makes it possible for marketers to start buying Instagram ads via automatedRead More

Marketing, Social Media, Technology

AppsFlyer Helps Facebook Advertisers Calculate ROI for Campaigns


The majority of social media advertising is happening on Facebook. And while the company has taken steps to assist businesses in optimizing theirRead More

Content Marketing, Marketing, Social Media

Using LinkedIn to Strategically Grow Your Business


With 300 million members, LinkedIn is the world’s largest professional network. The social network gives you the opportunity to connect with strategic partners,Read More

Local Marketing, Marketing, Social Media

What You Need to Make Sure You’re Including in Your Local Marketing Strategy


Taking advantage of successful marketing trends – like personalized connections with brands and customized user experiences – is a great way to reachRead More

Marketing, Social Media

10 Secrets to Growing Your Business Instagram Account


Small businesses have to work hard to get the biggest bang out of their marketing buck. With over 300 million monthly active usersRead More

Local Marketing, Marketing, Social Media

Facebook Launches “Call Now” Button to Connect Customers Directly with Local Businesses

Facebook Call Now

  Over the past few months, we’ve profiled Facebook’s latest initiatives to improve their digital marketing offerings to small businesses like Creative ShopRead More

Marketing, Social Media

The Chili’s Restaurant Social Media Nightmare: Stopping a Social Media Disaster Before it Takes Off

chilis down syndrome

Restaurant chain Chili’s recently found itself in a social media firestorm after one of their former employees claimed he was fired for complainingRead More