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Category Archives: Branding Your Business

Branding Your Business

Are You Making These Annoying Branding Mistakes?

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Appropriately branding your business can be tricky, but some mistakes are just plain dumb. Too many small businesses trip themselves up by makingRead More

Branding Your Business

How to Build a Brand Book for Your Small Business

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As your business grows and you bring on freelancers or employees to help with your marketing and branding, it can become difficult toRead More

Branding Your Business

5 Resources to Create Branding and Logo On the Cheap

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Logos and branding are extremely important when it comes to marketing your business. However, when you’re first starting out, you may not haveRead More

Branding Your Business

Who Am I? Finding Your Brand’s Persona

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Think about your business’ personality as if it were a real person with distinct character traits, a point of view and even aRead More

Branding Your Business

How to Build a Strong Brand Without Spending Lots of Money

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One of the issues in small business marketing that is often most puzzling to small business owners is the topic of “building yourRead More

Branding Your Business

Cool Things You Had No Idea You Can Brand

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After you do enough rounds in your industry’s convention circuit, you start thinking that everybody is using the same vendor for their swag.Read More

Branding Your Business

The Ten Commandments of Brand Consistency

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Branding is one of the key aspects of any business. It’s the story you are relaying to your customer, the promise you areRead More

Branding Your Business

Getting Started with Branding: Building Your Small Business Brand From Square 1

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If you have owned a business for any length of time, you already have a brand. But are you maximizing it? Here isRead More

Branding Your Business

Throwback Thursday: Our Favorite Branding Articles Roundup

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  It’s branding month at Kabbage and, while we’ve been publishing some great articles about branding this month, we rounded up some extrasRead More

Branding Your Business

Branding 911: How to Bounce Back from a Huge Branding Mistake

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Branding your business is a never-ending responsibility. Unfortunately, you can’t just establish your brand reputation when you first launch and then forget aboutRead More