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Category Archives: Branding Your Business

Branding Your Business

Is It Time for You to Rebrand? Lessons From Hillary Clinton’s New Logo


There comes a natural point where every business owner considers a rebrand. Perhaps you’ve recently secured a loan or funding, or just successfullyRead More

Branding Your Business

How Branding Your Business Green Can Tip Social Media Sentiment in Your Favor

brand your business green

Whatever your personal feelings are about the current hullaballoo in Indiana, the controversy surrounding whether or not businesses should be made to serveRead More

Branding Your Business

Check Out These Two Business Owners Who Weren’t Afraid to “Get Crazy” to Build Their Brands

This image was originally published on BusinessInsider.com Building a brand is all about finding something unique that makes you stand out from theRead More

Branding Your Business, Starting A Business

What is A DBA?

A DBA is a “doing business as” name, also referred to as a trade name, fictitious name, or assumed name. Basically, it isRead More

Branding Your Business, Local Marketing, Marketing

How to Partner with Other Companies for a Common Goal

There is definitely a sense of independence one gains when venturing into the world of entrepreneurship. And most small business owners naturally haveRead More

Branding Your Business

Product Redesign: A How-To Guide

As a small business, you want to keep your customers consistently interested in your business and your products. Small businesses are a hugeRead More

Branding Your Business, Company Culture, Retail & Inventory

5 Rebranding Strategies for Your Small Business

Your brand is your company culture. It is the identifying mark of who you are and what type of experience you promise toRead More

Advertising, Branding Your Business, Marketing

Logo Tips for Small Businesses

  How do small businesses distinguish themselves from competitors? Is it having unbeatable service? Great prices? Waving a big cardboard arrow on aRead More

Branding Your Business, Marketing, SEO

Three SEO-Smart Branding Tips

Search Engines are how we navigate the Internet. Not being preferenced for your search is the 2011 equivalent to not being in theRead More

Branding Your Business, Customer Marketing, Marketing

Tips for Making the Most Out of Your Trade Show Experience

The trade show season is heating up, and you may find yourself overwhelmed with possibilities. Which trade show should you attend? What shouldRead More